Tag Archives: Mobile Phones

Mobile Fun continues international expansion with Spanish and Dutch appointments

Leading online mobile accessories retailer appoints Vanesa Nunez and Robin Verschuren to launch new Spanish and Dutch websites

30 August 2011. In a further move to drive its international expansion, Mobile Fun, the UK’s leading online retailer of mobile accessories, has announced the appointment of Vanesa Nunez and Robin Verschuren to manage its new Spanish and Dutch websites and support the company’s continued impressive growth and sales across Europe.

The new sites will go live in October 2011 and join the company’s well-established and successful international portfolio which includes German and French websites.

As the new Head of Spain, Vanesa brings experience in ecommerce, mobile communications, retail and marketing to Mobile Fun. Prior to joining the company, Vanesa built up her retail experience with Orange and customer service and sales experience at Euskaltel, a Basque telecoms operator.

Vanesa commented on her appointment: “I started my career in the mobile industry, running my own mobile phone retail outlet, so this role is an exciting next step for me. My first priority is to create a localised online presence for Mobile Fun by pulling together a product portfolio which will appeal to our target customers. Using my experience within the Spanish mobile phone sector, I aim to ensure that Mobile Fun Spain is just as successful as the other European sites.”

Heading up the Dutch operations is Robin Verschuren. A graduate from Katholieke Universiteit Leuven in Belgium, Robin started her career at Dutch think-tank Nexus Institute. Robin’s experience and knowledge of the online market were gained while managing online sales and marketing for recruitment consultancy, Careers International. Her passion for technology and links to youth marketing complement Mobile Fun’s European team’s existing expertise.

Robin said of her appointment: “I’ve joined Mobile Fun at an exciting time when mobile handset sales are high in the Netherlands and there is a definite gap in the market for a mobile accessories specialist. The depth of the company’s range and its consistently fast deliveries will certainly appeal to Dutch customers, who are among the highest and the most enthusiastic consumers of mobile computing and the Internet.”

Prior to the new website launches, Vanesa and Robin are in the UK overseeing localisation and product selection. They will report to Richard Moore, Head of International at Mobile Fun, who concluded: “The significant success of our existing European websites demonstrates an appetite for a comprehensive range of mobile accessories from one online retailer. As part of our strategy to target new international markets, we are delighted to welcome Vanesa and Robin on board to introduce local knowledge and marketing skills, while also overseeing the development and launch of websites in their home countries.”

For more information on Mobile Fun’s international websites and wide range of accessories and devices, log onto www.mobilefun.co.uk or call the sales team on 0844 249 5058.

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About Mobile Fun

Mobile Fun is the UK’s leading Internet retailer offering a market leading range of accessories for mobile phones and other mobile devices from its www.mobilefun.co.uk website.

With a product range of over 8,000 globally-sourced mobile accessories and tens of thousands of mobile downloads available on its website, Mobile Fun has successfully established a market-leading position within the competitive mobile sector.

Mobile Fun has offices in the UK, Germany and France and delivers products to 21 European countries.

Mobile Fun was ranked as the UK’s 7th ‘Fastest Growing Technology Based Company’ in the Sunday Times 2006 Microsoft Tech Track 100, was awarded the ‘Online Retailer of the Year’ title at the Mobile News Awards 2011 and won the Online Retail Awards 2011 ‘Computers and Telecommunications’ category.

Mobile Fun spearheads international expansion with new appointment

Mobile Fun’s Richard Moore to spearhead international sales
Richard’s appointment follows online mobile accessories retailer’s international success

03 May 2011. Following Mobile Fun’s successful international expansion into Germany and France, the leading online retailer for Everything Mobile, has appointed Richard Moore as Head of International, to spearhead the company’s continuing growth and sales across Europe.

Richard Moore, Head of International Sales, Morefun

Richard brings experience of ecommerce, retailing and international operations to Mobile Fun. Prior to joining Mobile Fun, as Director of Operations for an International publishing company, he was responsible for business development and managing the company’s growth across the UK and international markets via ecommerce.

As Head of International, Richard will grow Mobile Fun’s established presence in Europe by managing the company’s German and French websites. The German online site, www.mobilefun.de, was launched in 2008 and is one of Mobile Fun’s fastest growing websites, behind the flagship www.mobilefun.co.uk website. The company’s French website, www.mobilefun.fr, was launched in July 2010 and is already exceeding its initial sales targets.

Richard commented on his appointment: “Following the successful introduction of our second international website, we now have a repeatable and sustainable international strategy in place.  As Head of International, my main responsibility is to ensure our continued international growth. This is especially important with our plans to add Spanish and Dutch websites to our portfolio in the next six months. This exciting expansion period and Mobile Fun’s reputation attracted me to the company.

“I am eager to bring my international experience to the table by working with the rest of the executive management team to maximise Mobile Fun’s success and raise international awareness of our wide range of products.”

Richard will report directly to Mohammed Hussain, MD at Mobile Fun, who added: “Richard’s appointment comes at a time when we are enjoying continued success, and gaining industry recognition with recent award wins and a Hitwise top ten ranking. His appointment will strengthen our continuing growth – both within the UK and abroad by ensuring that all international opportunities are identified and acted on as quickly as possible.”

For more information on Mobile Fun’s international websites and wide range of accessories and devices, log onto www.mobilefun.co.uk or call the sales team on 0844 249 5058.